LegalVision
Changing the law
Background
For numerous years, legal services were not accessible for the majority of the business community. It was built around the old boys’ partnership model of indifferent service, huge incremental fees and impenetrable language. LegalVision set about changing that. As a new kind of law firm – young, flexible, client-focused and tech-enabled – they employed us to ensure that all those traits came across to audiences at every brand touchpoint.
Strategy
When trying to disrupt the industry, it’s best not to start the revolution looking and sounding exactly like the people you’re trying to overthrow. We continue to apply this mindset across all the work that we do for LegalVision from their website design and digital ads to documentation designs and everything in between.
Scope
- Brand identity
- Brand narrative
- Messaging
- Website design (UX, UI)
- Publication design
- Campaign creative
