Brand and interiors

  • Brand
  • Content

Sherry Sydney was commissioned to develop the name, visual identity and environment for a new South American themed restaurant in the very competitive Surry Hills district of the city.


How We Helped

With too many ‘authentic’ South American eateries in Sydney, we created Jimmy Blanco – owner, ex-sports star, loose cannon, culinary genius. He mixes fine Australian produce with ingenious latin flavours. A long way from authentic – this is much more interesting!

What We Did

  • Brand strategy
  • Naming
  • Research and audits
  • Brand creation
  • Guidelines
  • Large format graphics
  • Interiors and signage
  • Advertising, print and online

Relevant Projects

We use creativity and insight in equal measure to help organisations overcome their challenges.
Here are some other examples of how we’ve helped our clients stand out from the competition.